Pernod Ricard unveils China malt distillery The Chuan
16 November, 2021
Pernod Ricard has unveiled its new $150m malt whisky distillery called The Chuan in Emeishan, China.
Diageo to build $75m whisky distillery in China
02 November, 2021
Diageo has revealed plans to build a US$75m malt whisky distillery in southwestern China.
Diageo plans a new malt whisky distillery
04 September, 2012
Diageo has announced that it is submiting pre-planning applications for three potential locations for a new malt whisky distillery.
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Ben Branson
Ben Branson: How to brand non-alc spirits
There are many different elements to consider when launching a non-alcoholic spirits brand. Aside from creating the liquid, the bottle design and communication are also crucial touchpoints.
